Choosing a partner to help you reach your financial goals is a very important decision. You want a company with a proven track record, financial integrity and a commitment to service excellence. At U.S. Central Financial we combine an enduring foundation of financial security with innovative, tax-efficient investment strategies and a tireless commitment to service. It's a winning combination and a tough one to beat.

Of all the contributing factors to U.S. Central Financial's success, one of the most important is our P E O P L E. Our service excellence starts with careful selection of our dedicated employees. As a U.S. Central Financial client, you will always deal with experienced professionals who understand your needs.

WE CONSTANTLY SEEK THE BEST PRODUCTS! At U.S. Central Financial, we offer a variety of specialized financial products and services to benefit adults in their retirement years. People in their retirement years have different needs and objectives from younger people. As people enter their retirement years, their investment objectives usually change. Their emphasis moves from growth and value to income and preservation. Our job is to show our clients various financial strategies for optimizing their current financial resources.

We also offer quite a few other services. For example, when clients feel they are paying too much income tax each year, we show them strategies that can reduce their taxes. For clients who have an IRA or KEOGH plan, we can show them distribution strategies that can simultaneously reduce income taxes, increase annual income and increase the amount their children will receive in the event of death. If clients want to sell a business or some real estate, we can show them a simple strategy that can effectively double the proceeds from the sale of that asset. We can also show clients how to protect the value of their investment portfolio, or how to recapture the value of a financial loss.

In addition to helping each client in the financial planning phase, we are licensed to broker all the financial products utilized in the financial strategies we recommend. Thus, making it convenient for our clients to implement the various strategies.

One very important benefit of obtaining these various financial products through U.S. Central Financial is that we are INDEPENDENT. Our commitment is to our clients and their best interests. We are not tied to any one source or company. We have the ability to shop the entire industry and select between those insurance and annuity products that are the most competitive and best suited to our clients specific needs. And since we will only recommend highly rated companies to our clients, they can take comfort in knowing that they will benefit from a sound financial plan, a competitive value and solid financial security. In addition, we constantly monitor each client's plan once it has been in place to insure it is up-to-date and still meeting the client's objectives.

WE'RE ALSO QUICK TO RESPOND. We understand that your time is valuable, in an effort to minimize your time spent on an inquiry; we strive to reply to your questions and resolve any concerns with just one call.

With a well chosen, seasoned staff in place, it is easy to provide the kind of personal service our clients have come to expect. We're always proud of our COMMITMENT TO SERVICE when clients take the time to tell us how much they appreciate the personal attention and long-term relationships they share with our representatives. It's the best validation of a job well done.

WE BELIEVE WE'RE DOING THINGS RIGHT . . . AND DOING THE RIGHT THINGS. With customer service as the cornerstone to our success, U.S. Central Financial has taken a cutting edge approach to maintaining our service standard. We have implemented an advanced technology system that brings the Company and our clients a competitive edge. Our fully computerized business system provides a constant flow of communication with clients and the companies we recommend to our clients. This translates to faster service, with greater accuracy. Thus our service levels are higher, and our clients happier.